Thursday, March 31, 2011

The Dolly Fairytale: A Hair Palace Is Created, Chapter 2

A hair palace is created

As her dreams transformed into reality, her next step was to attract people from this far away land of Anthem. She must gain their trust and bring them into the castle she created. With the help of www.imagesaz.com she was featured on the cover of the magazine that reached all of North Phoenix.
She devised an add campaign that would grab the towns attention. Her staff would be introduced to the people in an unconventional way that would create a buzz and a little intrigue. The first Dollyrockers photo shoot by www.joshuamitchellphotography.com would lay the foundation of the glamourous ads they became known for.

Their work was far from being done. In order to win over the hearts of the townspeople they had to prove they would deliver what they promised. Their head Dolly Michelle, knew the importance of making a lasting impression on everyone they encountered. Day and night they plotted on how to stand out from the rest. With the support of a local hang out, they put on the towns first fashion show. It was a huge success and showed the community they were there to make an impact.
Success seemed instant and all of her determination had payed off. She felt an overwhelming commitment to herself, and all of those who supported her, to never stop improving Dollyrockers.
It was just the beginning.........

Friday, March 25, 2011

The Dolly Fairytale: Dreams Chapter 1

Once upon a time there was a girl who dreamt of creating a magical place where people would come from near and far to feel a part of something great and look as beautiful on the outside as they felt on the inside. As a young damsel she felt a passion for the beauty industry and after traveling from mediocre salons to elite ones, her wishes were not fulfilled. A desire burned inside her to follow her dreams and take a risk. With the help of her fairy god mother (Diana Zeller) they worked day and night to create the funky yet glamorous image of Dollyrockers. She knew that her hair palace must be special, from the people who made hair magic to the image they portrayed. She beckoned an up and coming graphics designer www.meaghansdream.com to create a unique identity.

She daydreamed about a place that would have an eclectic lofty feel. Warm and cozy, a home away from home for her clients. She gathered helpers from all over to achieve the perfect look she devised in her mind, it had to be just right. From the vibrant colors that splashed the walls, the drapery hung from the ceiling and the non traditional use of furniture. A boutique with distinctive style would welcome you as you entered her castle.